Wholesale Whale is a direct, dealer-to-dealer wholesale marketplace built exclusively for licensed dealerships in the RV, powersports, and marine industries. Created by Whale Labs Inc., the platform offers a modern, transparent, and efficient alternative to traditional auction houses and outdated wholesale methods.
🤔 What It Does
Connects licensed dealers directly to each other to buy and sell wholesale units
Supports real-time offers, anonymous communication, and condition-based negotiation
Eliminates the need for middlemen, third-party resellers, or retail buyers
👥 Who It's For
Only licensed dealers can access the platform. Users must have a valid, up-to-date dealer license for each market they want to interact with (RV, powersports, marine).
💪 Problems Solved
No more outdated inventory listings — DMS syncing ensures accuracy
No more guessing on price — listings are anchored to Book Value
No more auction fees or delays — dealers negotiate directly
No retail interference — only verified wholesale transactions
Deal transparency — handshake system and review-based accountability
💎 Unique Features
Dealer-Only Access: All users are verified industry professionals with active licenses
Blind Offer System: Contact details are hidden until both parties connect
Inventory Automation: List units based on age, value thresholds, or DMS rules
Gamified Offers: Top 5 offer system encourages competition and urgency
Private Dealer Reviews: Rate transactions after closing for future trust-building
Multi-Market Expansion: Currently supports RV, powersports, and marine — with commercial trailers, ag equipment, and planes coming soon
🏷️ Available Markets
RVs (motorhomes, trailers, campers)
Powersports (motorcycles, snowmobiles, ATVs, etc.)
Boats & Marine
Coming soon: Commercial trailers, agricultural equipment, private aircraft
❓ FAQs
Do I need a license to use Wholesale Whale?
Yes. Only licensed dealers can access the platform. Each license must be active and valid in the state you're operating in.
How is pricing determined?
Pricing is based on Book Value. Sellers define a range of acceptable offers (e.g., up to 10% below book) and receive only relevant offers.
Does Wholesale Whale charge listing fees or commissions?
No listing fees or per-sale commissions. Accounts start free and transition to a monthly subscription model after a few connections.
Can I see who I'm dealing with?
Not until both parties connect. The system keeps identities private until a mutual connection is made to ensure fair, deal-focused interactions.